Price Information Advantage Limited PIA-First Service

Terms & Conditions

This document sets out the Terms & Conditions under which PIA First Limited (“PIA”) authorises the you, the subscriber (referred to in these Terms and Conditions as “you”, the word “your” being construed accordingly), to use the PIA-First Service (“the Service”) from the date of the Subscriber’s subscription until termination of the Subscriber’s subscription for any reason.

Please read this document carefully. The Service is web based and by clicking the “I Accept” button and using the Service you are agreeing to observe these Terms and Conditions. If you do not accept these Terms and Conditions you should not click the “I Accept” button or attempt to use the Service.

In the event of your being allowed access to the Service on a trial basis you are subject to the same terms and conditions during the period of the trial as if you had subscribed, whether or not the trial affords access to the full Service. Your subscription for and/or use of the Service shall constitute your agreement to and acceptance of these Terms and Conditions.

  1. License
    1. This is your agreement with PIA in relation to your subscription to the Service which is an online web based market analysis service. It is your responsibility to satisfy yourself that the Service will meet your particular requirements.
    2. Your subscription to the Service will comprise of the right for you to view and print analysis and reports provided as part of or generated by the Service for your own use only.
    3. Copyright and Database rights protect the structure, the data and in particular the analysis generated by the Service. All such rights are reserved to PIA.
    4. Due to its policy of updating and improving the Service PIA may wish to introduce additional subscription based services and/or change the terms of this Agreement. When any terms are changed PIA will notify you by post and/or e-mail such notice being effective 3 days after posting or being e-mailed as the case may be. If you use the Service after that time, you are agreeing now to be bound by those changes. If you do not wish to accept those changes, you should notify PIA and the changes will not be effective unless and until your subscription is renewed.
  2. Length of Subscription or Trial Period
    1. Each subscription will be for a minimum 3 month period (the “Subscription Period”) but will be subject to termination by either party by one month’s notice in writing or by email to the other.
    2. Any trial period allowed by PIA shall cease automatically at the end of the period specified by PIA but may be terminated at any time by PIA at its discretion and in the event of termination for any reason your rights hereunder shall immediately end.
  3. Permitted Uses
    1. During each Subscription Period, you are permitted to use your login information and password and thereby allow the Service to be used only on the number of computers for which a license has been purchased. The permitted use of the Service is to view and print copies of any analysis, information and reports which are provided as part of the Service for your internal business use only
    2. There are limits on your rights to use the Service and accordingly you are not permitted to do any of the following without PIA’s prior written agreement:
      1. loan, copy or lease your login information and/or password for the Service or any part of the Service or the user instructions for the Service to third parties
      2. transfer your subscription or any user license to any third party
      3. use the Service as a sub contractor for any third party or otherwise use the Service other than in relation to your own business use
      4. publish or otherwise provide copies to any third party of any analysis, information and reports which are provided as part of the Service
      5. erase, move or deface any trademark, copyright or database right notice appearing within any image or document produced within or as part of the Service
      6. use the Service on more than the number of computers for which a license has been purchased
    3. PIA reserves the right to inspect your premises on reasonable notice during normal business hours to ensure that you are complying with this Agreement
  4. Fees and Payment Terms
    1. All subscription fees are payable in advance on the 1st day of the calendar month next after the subscription commences. Each subscription may include a pro rata charge for any part of a month from the date the subscription commences to the day prior to the 1st day of the next calendar month.
    2. All fees must be paid in sterling.
  5. Termination
    1. Your rights to use the Service will terminate immediately in any of the following events:
      1. if either you or PIA give notice pursuant to 2.1 or you cease your subscription under 4.2 or
      2. if you are in breach of this Agreement (including failure to make any payment required under this Agreement) and fail to rectify that breach within 7 days of PIA giving written notice to you or
      3. if (in the case of a company) you enter into any form of liquidation or have a receiver, manager or administrative receiver appointed over your undertaking or assets or (in the case of an individual) you are made bankrupt or have a bankruptcy petition made against you which is not dismissed within 28 days of presentation.
    2. If your subscription is terminated pursuant to clause 2.1 then you will be entitled to a refund, calculated on a pro rata basis, for any subscription paid for the period after the date of effective termination. If your subscription is terminated for any reason under 5.4.2 or 5.4.3 you will not be entitled to any refund for the unexpired term of any Subscription Period and shall be liable to PIA for the balance of any charges payable for the remainder of the Subscription Period.
    3. Upon termination or expiry of this Agreement for any reason you agree to make no further use of the Service and you acknowledge that further access to the Service may be prevented by PIA.
  6. Cancellations
    1. 3 Month subscriptions - No later than 14 days before the expiry of your 3 month subscription you must give us written notice by email of your intent to cancel any service with us. Any payments which fall due within the 14 days notice must still be made. We will assume that you wish your subscription to PIA-First to continue unless you specifically inform us, via e-mail, post to our registered address, that you wish to cancel.
    2. 12 Month subscriptions - No later than 14 days before the expiry of each 3 month period of your 12 month subscription you must give us written notice by email of your intent to cancel any service with us. Any payments which fall due within the 14 days notice must still be made. Once your cancellation has been confirmed by PIA we will refund you on a monthly pro-rata basis for the outstanding period of the original 12 month subscription. We will assume that you wish your subscription to PIA-First to continue unless you specifically inform us, via e-mail, post to our registered address, that you wish to cancel.
  7. Notice to Client
    1. It is the client’s responsibility to promptly inform PIA-First of the following: changes in the expiration date of any credit card used in connection with this site; changes in home or billing address; and apparent breaches of security, such as loss, theft, or unauthorized disclosure or use of an ID or password. Until PIA-First is notified, by conventional mail or e-mail of a breach in security, you will remain liable for any unauthorized use of this site.
  8. Recurring Payments
    1. Payment for your subscription to PIA-First may be made by automatic 3-monthly or annual credit card debit and if you have elected to pay in this manner you hereby authorize PIA-First to transact such payments on your behalf every 3 or 12 months, according to the then-current billing terms, until notice of cancellation is received by PIA-First. You are liable for any subscription charges incurred by you up to and until termination of the subscription.
  9. Warranties, Limitations and Liability
    1. PIA warrants that it is the owner of all copyright in the Service and in particular in all reports and/or analysis comprising part of the Service.
    2. Any links from PIA's website to other internet sites are provided for convenience only and PIA accepts no responsibility for the content, availability or usability of any such site.
    3. PIA will use reasonable skill and care in making the Service available to you. However, by its nature market analysis represents the personal view of the author and no warranty can be, or is, offered as to the accuracy of any such analysis, or that predictions provided in any such analysis will prove to be correct. Should you rely on any analysis, information or report provided as part of the Service it does so entirely at its own risk, and PIA accepts no responsibility or liability for any loss or damage you may suffer as a result.
    4. Given the nature of the internet and the possibility of electronic malfunction, disruption or interruption to the delivery of the Service over the internet PIA cannot guarantee or warrant the reliability of the Service. Furthermore, PIA does not give any warranty as to the completeness, performance or fitness for a particular purpose of the Service.
    5. The Service can only be accessed if you retain the minimum requirements for hardware configuration as specified by PIA from time to time and it is your responsibility that you maintain hardware meeting those minimum requirements at all times. The Service is supplied to you on an “as is” basis and has not been designed to your individual business requirements.
    6. By entering into this Agreement, you will accept sole responsibility for, and PIA shall not be liable for:
      1. your use of all or any part of the Service
      2. maintaining the confidentiality of your login details and password to access the Service and for all activity on your account.
      3. ensuring your use of the Service does not breach any applicable local, national or international laws or other regulations.
    7. You hold PIA harmless and fully indemnified against any claims (including legal and other costs, damages, losses and liabilities) made by any third parties against you and/or PIA arising from such use of the Service or any component of the Service.
    8. In no event will PIA be liable to you for any loss or damage of any kind (except personal injury or death resulting from PIA’s negligence) including lost profits or other consequential loss arising from:
      1. any delay in accessing and/or inability to access the Service whether due to a Force Majeure (as defined in 7 below), electronic malfunction or any unreliability in the Service, nor for any failure or disruption of, interruption to or other unavailability of access to the Service
      2. your use of or inability to use the Service or for errors or deficiencies in it, or for any damage to or corruption of your data whether caused by negligence or otherwise except as expressly provided in this Agreement
      3. In no event shall PIA's liability exceed the subscription amounts paid by you for the use of the Service in the current Subscription Period.
    9. The express terms of this Agreement are in lieu of all warranties and obligations implied by statute, common law or otherwise all of which are hereby excluded to the fullest extent permitted by law. Whilst it is PIA’s policy to carry out virus checks, in particular PIA does not warrant that the Service or PIA’s website is free from infection by viruses or anything else that has contaminating or destructive properties.
  10. Force Majeure
    1. PIA will not be considered in default or liable under this Agreement if it fails to perform any of its duties as a result of any act of God, act of government or state, civil commotion, embargo, epidemic, fire, flood, insurrection, war, disablement or interruption to the telecommunications network or any other reason beyond PIA’s control (“Force Majeure”).
    2. In the event of Force Majeure, PIA will use reasonable endeavours to overcome such delays.
    3. If the Force Majeure circumstance continues for a consecutive period of 2 weeks or more, either PIA or you may give notice to the other to forthwith terminate this Agreement forthwith.
  11. General
    1. If any provision of this Agreement is found to be invalid by any court having competent jurisdiction, the invalidity of such provision shall not affect the validity of the remaining provisions of this Agreement which shall remain in full force and effect.
    2. This Agreement forms the entire agreement between the parties relating to its subject matter. Any variation of this Agreement (except for any variations arising out of clause 1.4) shall be binding only if it is recorded in a document signed by or on behalf of all the parties.
    3. Failure or delay by either party to exercise any right or remedy under this Agreement does not constitute a waiver or bar to exercise of that right or remedy.
    4. You may not assign, sub license or otherwise transfer your rights or obligations under this Agreement.
    5. PIA reserves the right to use any information gathered through the provision of the Service to you and others for statistical, marketing or development purposes. PIA undertakes to keep confidential the source of any information.
    6. This Agreement shall be governed by English law and subject to the exclusive jurisdiction of the English Courts.
    7. PIA First is a trading division of PIA First Ltd, who is an Appointed Representative (FCA No 591182) of H2O Markets Ltd (FCA No 511520), who are authorised and regulated by the Financial Conduct Authority The Firm is authorised to advise on investments. This can be checked via

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